“We’ll be back tomorrow, bright and early, to finish this project,” says Jeremy Poore, director of the Outdoor Economy Training Division at McDowell Technical Community College, served by Rutherford EMC. “With the work we did today, we’ll be able to make quick work of it.”

Helmeted heads nodded in agreement as the group made way back to the trailhead and, ultimately, an air-conditioned classroom in Old Fort. As eager as the crew was to learn the art of trailside stone masonry in the field from a master of the craft, they’re equally eager to spend the afternoon in a cool classroom.

Chances are you’ve recently walked, jogged, hiked or biked along a trail or greenway. Maybe you log a few miles a month on a town greenway or on lakeside loops in a city or county park. Maybe you put hundreds of miles on your hiking boots or bicycle tires in some national park or bike-friendly trail system. Did you ever think of what (and who) it takes to build and maintain these trails? For Jeremy Poore, the what, who and how of trail building occupies much of his mind and his time.

McDowell Tech’s Outdoor Economy program focuses on providing professional trail building crews and their loyal volunteers with the skills, knowledge and continuing education they need to safely and successfully complete their important jobs. And their jobs are important — very important.

In 2024, North Carolina’s outdoor recreation economy accounted for 3% of jobs statewide — that’s more than 155,000 workers — and it contributed $17.7 billion in economic impact, according to data from the NC Department of Commerce. Jeremy himself is one of those workers; in addition to running the “Trail School” for McDowell Tech, he operates a mountain biker- and hiker-friendly shuttle service, delivering folks to trailheads like those along the Blue Ridge Parkway, and picking them up when they reach the bottom. He works and lives in Old Fort and is part of the town’s outdoor-driven renaissance.

“You can look at Old Fort as a sort of test case in the outdoor economy,” he explains. “Can you build a community around a natural resource while serving both locals and visitors?”

Old Fort, like many small towns across North Carolina, was once home to mills and a small but mighty workforce. When mills and jobs leave, what can communities build on?

“Community Colleges help provide meaningful workforce training and continuing education to skilled workers, so what does meaningful training look like in McDowell County and Western North Carolina?” Jeremy asks. “Well, three sides of the county are lands in conservancy of some sort from the National Forest to the Blue Ridge Parkway; the same holds true in counties across the Blue Ridge and Smoky Mountains. Naturally, we look to the outdoors to be that economic driver.”

The classes Jeremy oversees at McDowell Tech cover everything from trail design and construction — using hand tools or heavy equipment — to tool safety, wilderness first aid and best practices for site stewardship.

“Can a small community like ours — surrounded by the playground and classroom that is Pisgah National Forest — grow and thrive with a trail-focused economy? We think we can, and we think the growth we’ve seen so far in Old Fort proves it.”

“There are only seven programs like this across the nation, and at any given time, about half are closed,” Jeremy says. They’re not closed from lack of interest or students, but from a lack of funding.

Many programs, like the one at McDowell Tech, rely on grants and fundraising for their first few years, but once they’ve become established as a vital part of workforce training, things can shift. Those shifts can be the development of certificate- or degree-based programs, which offer long-term funding stability, or programs that lean more into the practical “field work” aspect of trail building. Currently, Jeremy is mapping out both paths forward and seeking to strike a balance, though demand for classes is high, and trail worker training pulls him into the field and away from the desk.

Jeremy offers a wide array of classes and workshops driven by the demand of local and regional trail building groups, as well as by the availability of funding for particular sessions.

“If the National Forest Service lets me know they need a chainsaw training and certification course, I’ll work with them to find the ideal class size and dates that work for their folks and our instructors,” he says.

Chainsaw certification, required if a volunteer or professional trail builder needs to operate a chainsaw on federal lands, is one of many intensive classes that blend lecture and fieldwork, and typically sells out. Wilderness First Aid also sells out quickly, as well as Trail Crew Leader Training, which covers team dynamics and trail design, construction and maintenance.

Courses are short — generally two days — and inexpensive, with many current courses coming in at less than $75 per participant.

“In some ways we’re a test case for the outdoor economy,” Jeremy says. “Can a small community like ours — surrounded by the playground and classroom that is Pisgah National Forest — grow and thrive with a trail-focused economy? We think we can, and we think the growth we’ve seen so far in Old Fort proves it.”