Carolina Country Cook’n Coffee Rub - Carolina Country

Carolina Country Cook’n Coffee Rub With London broil

4.7/5 rating (7 votes)
Carolina Country Cook’n Coffee Rub

Enjoy this quick-to-make rub on all sorts of meats, fishes and seafoods. It doesn’t carry a strong coffee taste, but offers a flavorful light “crust” that tenderizes the meat. Make and jar it for gifting  — grilling dads and moms would appreciate it for Father’s or Mother’s Day.


  • ¼ cup ground coffee (not instant)
  • ¼ cup dark brown sugar
  • 1 tablespoon granulated garlic   
  • 1 tablespoon granulated onion
  • 1 tablespoon coarse ground black pepper
  • 1 tablespoon dried thyme
  • 1 tablespoon coarse kosher salt
  • 1 tablespoon sweet (or smoky) paprika
  • 2 teaspoons chili powder
  • 1 teaspoon cayenne pepper


  1. Combine all ingredients in a jar with lid and shake to combine. Mixture will keep in an airtight container for several months.

  2. To use, brush meat (such as the London broil pictured) or fish with very light coating of oil. Massage rub into all sides of the meat. 

  3. Let rest for about 30 minutes before cooking as usual.

  4. For the London broil, preheat oven to 325 degrees.

  5. Sear rub-coated meat in a lightly oiled, oven-safe skillet over medium-high heat for 2–3 minutes on each side to “set” the crust. Place into oven and cook until center temperature reaches 120 degrees. Remove and let rest on cutting board for 10 minutes for juices to set. Slice thinly across the grain. Serve with our Banana Pepper Honey Mustard.

Recipe courtesy of

Wendy Perry, a culinary adventurist and blogger, chats about goodness around NC on her blog at

Rate this recipe

4.7/5 rating (7 votes)

Share this recipe

Leave a comment

You are commenting as guest.

More Main Courses

Like this?

Share it with others